Heat and Solar Energy

Solar heating systems incorporate several principles on the conversion of solar energy into solar thermal energy, as well as the physical behavior of heat. The primary principle that people need to know more about include solar home heating, which involves getting solar energy and transforming it into heat. You will better appreciate solar heating systems ...

The Perfect Execution of Conversion Rate Optimization

Only one in seven A/B tests actually improves a website’s conversion rate. Why? Because conversion rate optimization is more than just testing colors or call-to-action buttons. If you want to see significant gains in your conversion rate, you have to learn how to come up with the right tests, and you need a better understanding  [click to continue...]

Do Lower Prices Lead to More Sales?

Let’s say you’re choosing between three photography courses covering similar topics. The prices are stacked like this: $200 $250 $2,000 What’s going through your mind right now? Curiosity floods your brain. Even if you’re not sure you can afford the $2,000 course, you want to know why it’s so expensive, compared to the other photography

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5 Traffic Strategies That Build Your Curation Audience

Note: This is the third of three core lessons related to content curation based on a case study of my new email newsletter Further. You can listen to the initial two episodes here: Position Your Content Curation for Success 3 Ways to Grow Your Curated Email Newsletter Faster Now we tackle the eternal question: how

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7 Proactive Ways to Get Backlinks That’ll Actually Boost Your Traffic

Are you tired of people telling you that if you write great content, people will naturally link back to you? It’s actually true to some extent, but if you wait for people to “naturally” link to you, it will take you months, if not years, to hit thousands of visitors a month. So, how do  [click to continue...]

Data Is Clear: To Be Effective at Content Marketing, Have a Documented Strategy

Talk is cheap. So it should come as no surprise that when it comes to content marketing strategy, simply talking about it is not enough. That is the big takeaway from the 2015 benchmarks, budgets, and trends study by Content Marketing Institute and MarketingProfs, sponsored by our own Rainmaker Platform. According to the study, only

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I Like Facebook More Than Twitter These Days and Why That Doesn’t Matter

Lately, I’m finding lots of interaction and fun on Facebook. I once wrote a post about how I was leaving Facebook for Google+ because whoa, that’s the future. Until Google decided it wasn’t. And I’m reasonably well known for loving Twitter and being an early adopter of it. Which social network is right for you? […]

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What is Content Marketing?

Content marketing is the art of using content of any kind (blogs, podcasts, newsletters, and much more) to reach prospects and customers and influencers, and warm them up for the potential of a purchase. You can have an offline business and use content marketing. You can promote yourself, a book, a store, a church, or […]

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How to Learn From Your Mistakes

Everybody makes mistakes. And everybody should make mistakes. They are unavoidable when we step outside of our comfort zones. Avoiding mistakes means avoiding growth. But we can’t repeat our mistakes. We need to learn from them. When we do, we turn negatives into positives and move forward. When we don’t, we simply run in place.

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What a Long Time Friendship and Partnership Looks Like

I started stalking Brian Clark of Copyblogger back in 2006. Hard to imagine that I’d already been blogging for eight years when he showed up, but I knew from the start that Brian was smarter at a lot of things than I was, and that he’d go far. He, on the other hand, thought I […]

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How To Install Marine Solar Panels

Solar panels can be a great help to sailors, keeping vital lights and appliances functioning, even when batteries run low or a generator malfunctions. They are also a much quieter way of recharging batteries! Learning how to install marine solar panels will be vital for the sailor who wants their advantages, but first he or ...

Trolls, Unkind Words, and How to Know You’re on the Right Track

At the end of the day, I just find your persona incredibly grating. Funny that I can still remember that comment word-for-word. It’s from an unsubscribe note to my email list dating back at least seven years now. I heard lots of good things back then, too. I was helping people, sharing what I knew

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7 Lessons and 3 New Strategies I Learned From Launching My 5th Blog

I’ve been blogging for around 10 years, so you would think that it’s easy for me to start a blog and gain traction. Although it’s true to some extent, it’s still difficult for me to start a blog from scratch. A few months ago, I started my 5th blog on NeilPatel.com as an experiment to  [click to continue...]

Heating Your Home With Solar, But Without Panels

With rising energy costs and massive stress on our electrical grids, solar is gaining in popularity. Not everyone realizes you can heat your home without buying big panel systems. Heating Your Home With Solar, But Without Panels – Gain You can use solar energy to heat your home through a concept known as gain. While ...

Get Great Tips About Solar Energy From Experts Who Know!

Solar panel installation is a green solution. This is an investment that is important. You have to understand if it will fit into your budget. Continue reading to educate yourself about solar energy so that you can decide whether or not it’s the right choice for you. If you’re prepared to stick with the investment ...

The Scientifically Proven Best Time to Think and Write Creatively

Do you know when the best time to write is? Is it morning, afternoon, or evening? Just like you, I was curious, so I decided to do a bit of research. The answer I found shocked me. Here’s what I learned… Click on the image below to see a larger view: Click here to view an  [click to continue...]

Three Ways to Grow Your Curated Email Newsletter Faster

Note: This is the second of three core lessons related to content curation based on a case study of my new email newsletter Further. You can listen to the first episode here: Position Your Content Curation for Success With These 5 Essential Elements. A key aspect of last week’s episode was identifying the purpose of

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Which Conference Should You Attend? Your Own

I’m working through a few ideas, but I’m a little bit stuck. And as I haven’t been invited to speak at a conference this week or next (where I get a lot of thoughts and ideas), I decided to put on a conference in my living room. The content doesn’t quite matter, because it’s my […]

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10 Key Factors That Will Determine the Future of Google+

Google+ seems to be the social network that people love to hate. The industry almost has an internal clock about when to print the next article about Google+ dying. So what’s the real story here? Is Google+ going to die soon? Should you invest time in it? I will outline the way I look at

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How to Increase Your Website’s Traffic Without Any Marketing

What if I told you that you can increase your traffic without any marketing? That’s right… even if you don’t have a marketing bone in your body, you can generate more traffic and sales. “How?” you may ask. All you have to do is follow this long tail strategy: Leveraging long tail SEO Who doesn’t want  [click to continue...]

Why Creating Your First Blockbuster Online Product Is Easier Than You Think

Imagine you’ve just launched your first product. It’s a short little course, just a few weeks long, that teaches the “DIY” version of the topics you help people with every day. You built it once, delivered it online, and now it works for you while you’re off doing other activities you love. This online course

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The Martin Luther King, Jr. Guide to Inspirational Writing

I say to you today, my friends, so even though we face the difficulties of today and tomorrow, I still have a dream. It is a dream deeply rooted in the American dream. I have a dream that one day this nation will rise up and live out the true meaning of its creed: “We

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The Ultimate SEO Checklist: 25 Questions to Ask Yourself Before Your Next Post

Do you know what the largest traffic source for your blog is? It’s not social media or direct visitors… It’s actually Google. And if it isn’t, that means you haven’t thought about your SEO the right way. Just look at the image above. It shows that Google drives 40.51% of the traffic to Quick Sprout. So,  [click to continue...]

Measure Your Wealth in Options

I was lamenting the fact that business has been slow over the last handful of weeks (end of the year and first of the year aren’t exactly the roaring seasons for keynote speakers and professional development experts), but a little change of perspective really turned me around. Because there’s a lesson in it that would […]

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Just the Facts: Why You Should Attend Authority Rainmaker

In 2014, we produced a different kind of online marketing conference. This year, we’re doing it again … except bigger, better, and smarter. Here’s the bare minimum you need to know to dig deeper. No hype, just the facts. What: Authority Rainmaker: Copyblogger’s live training event that provides an integrated online marketing strategy combined with

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LAST DAY: Authority Rainmaker Pricing Increases Today

In 2014, we produced a different kind of online marketing conference. This year, we’re doing it again … except bigger, better, and smarter. Today our best pricing ends. Click here to reserve your spot and save, or read on for the essential details first. What: Authority Rainmaker: Copyblogger’s live training event that provides an integrated

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How Blogging Affects Your Bottom Line

What’s the biggest factor that’s stopping you from blogging? Chances are it’s your lack of faith that blogging will produce revenue. The last thing you want to do is spend weeks, if not months, blogging and generate no income from it, right? To prove to you that blogging is an endeavor worth undertaking, I’ve created an infographic  [click to continue...]

Concentrating Solar Power Systems

If you have ever seen a field with several mirrors pointing toward the sun you may be looking at a solar power system. These systems work to concentrate the sunlight to one area and use the heat to heat up the liquid that flows along the pipes. This system is called Parabolic-trough system. This type ...

Position Your Content Curation for Success With These Five Essential Elements

Last fall, Robert and I did an episode of the podcast where we laid out how content curation could be used to build an audience and even a business. It was one of the most popular episodes of 2014. We did that episode based on a personal project I was already planning to do. I

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Announcing The 2015 Cost of Online Business Report [Infographic]

Here’s a neat fact to start your day: Copyblogger has a goat keeper among its readers. We know because he took our 2015 Cost of Online Business survey. Now, more than likely it’s a prank. A prank by some misfit in Boca Raton. But I have to confess: part of me wants there to be a goat keeper (somewhere exotic)

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Related Stories

• Lessons Learned from Conducting Two Monster Audience Surveys
• Lessons Learned from Conducting Two Monster Audience Surveys - Enclosure
• Rainmaker.FM Behind the Scenes: 2014 in Review and the Road Ahead

7 Tips for Increasing Your Click-Through Rates on Facebook

If you want more traffic from Facebook, you have to focus on getting more shares and likes, right? Although that’s true, it’s not the only way to generate more traffic. What if I told you that you could get more people to click on your Facebook postings? On average, 6.5 people out of 100 click  [click to continue...]

Lessons Learned from Conducting Two Monster Audience Surveys

You may be creating content in a niche with 1,000 other sites, but only you have your audience. And surveying your audience can be fertile ground for the kind of information and insight that builds your next transformative content series. Just ask Demian Farnworth. He did it twice for Copyblogger in 2014 — and the

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What USA Today Knew Back in the 80s but You’re Finally Coming to Understand

I recently picked up the Amazon Fire TV Stick so I could stream movies from Amazon Prime on my TV for the kids and stuff. I figured it’d be a little more “family” feeling than watching off my 11 inch laptop screen. I suddenly learned so much more about visual media and how much it’s […]

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Last Week: Authority Rainmaker Pricing Goes Up This Friday

What: Authority Rainmaker: Copyblogger’s live training event that provides an integrated online marketing strategy combined with the best ways to implement it. Plus great parties and networking. When: May 13-15, 2015. Who: Daniel Pink, Sally Hogshead, Henry Rollins, Danny Sullivan, Ann Handley, Chris Brogan, Bernadette Jiwa, Michael King, Joanna Lord, Joe Pulizzi, Sonia Simone, Jerod

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Why Transparency Is The New Marketing

Do you know one simple way you can generate more traffic and sales? It’s actually by being transparent. Being open about your business is a great way to gain people’s trust and loyalty. By sharing problems you maybe facing, or by sharing your financial numbers (whether they are good or bad) will help you build  [click to continue...]

How to Create The Perfect Social Media Post

As a marketer, you may find yourself struggling when it comes to formulating the perfect social media post. To make things easier for you, I’ve decided to create a cheat sheet you can use when trying to create the perfect social media post. Just follow the advice in the infographic below. Click on the image  [click to continue...]

Rainmaker.FM Behind the Scenes: 2014 in Review and the Road Ahead

2014 was a pivotal year for Copyblogger Media. We: Launched a Pilot program for our Rainmaker Platform using a podcast Evolved the platform to version 2.0 during the Pilot phase Arrived at the 8-figure level for annual revenue, up 34% For an added twist, we tried things, observed, learned, and made changes on the fly

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How to Build a Million Dollar Business From Your Personal Brand

One of the main ways I drive revenue to my businesses is through my personal brand. People are learning about my companies through me. It’s been so effective that I’m able to generate at least 7 figures in income within 12 months of starting a new business… all through my personal brand. Just look at  [click to continue...]

How to Conduct a Content Audit for Quality and Audience Experience

However you may feel about New Year’s resolutions, January just seems to bring on the desire for fresh starts. This month, the Copyblogger editorial team is tackling something we’ve had our eye on for awhile — a content audit. Now I don’t know about you, but that word audit doesn’t really inspire me. In fact,

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Sponsor Authority Rainmaker and Let Us Help You Build Your Business in 2015

You’ve seen a few messages here over the past few weeks describing Authority Rainmaker, specifically the myriad benefits it will deliver to attendees. Today we have one more quick note for you about Authority Rainmaker … but this note isn’t aimed at potential attendees (more for them here). Instead, today’s note is aimed at potential

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10 Marketing Predictions You Should Prepare for in 2015

2015 is going to be an interesting year for marketers. Based on what I’ve seen over the years and my decade-long experience, I think there are going to be a lot of changes. Before you start planning how you are going to market your business, read the 10 predictions below. If you follow them, you’ll  [click to continue...]

Solar Energy – The Future of Generating Energy for the Home

Solar energy for residential houses is nothing new. It has just been relegated to the background in lieu of rising cost of real estate; newer more advanced building materials, design and the limitation of resources. Since man started building homes, sunlight played a major influence in the design. In fact, even in the more advanced ...

16 Stats That Explain Why Adaptive Content Matters Right Now

Big data. Content. Growth hacking. Pivot. Engagement. A few words and phrases that make us want to stick a fork in our eye each time we hear them. Or stick a fork in the eye of the person using the words. We all hate buzzwords, but it’s hard to get away from them. A phrase

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Facts about Solar Energy and Solar Power Plants

The earth receives more than enough energy from the sun in an hour to supply the world’s energy requirement for the whole year. Unfortunately, only a tiny portion of it is harnessed and the world still relies on power plants that burn fossil fuels. The good thing, though, is that there is a constant increase ...

Business Podcast for You?

Want a business podcast to listen to this year? Get mine! The Owner’s Mind. You can listen to it on iTunes or Stitcher or via this website or you can dump the RSS feed in whatever player you want. Continue Reading

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Concentrating Solar Power

Solar power is described as the conversion of sunlight into electricity. Sunlight could be changed straight into electricity with the use of PV or photovoltaics. It can also be indirectly converted using CSPs. There are now several devices and structures created which focus and concentrate solar power in various ways depending on the needed use. ...

What Are The Best Times to Post on Social Media

Have you ever wondered when you should be sharing your content on the social web? Your visitors and followers prefer using social media sites during specific hours. So if you start sharing your content when your users are on these social sites, you’ll not only gain more shares, but you’ll also notice an increase in  [click to continue...]

My 3 Words for 2015

Since 2006, I’ve been inviting people to shift how they approach their year and how they frame their goals and intentions. I created the “My 3 Words” exercise because most resolutions aren’t especially helpful. We decide something vague like “I’ve gotta get in shape” or “I’ve gotta quit smoking” or “I need to make more […]

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